A career is manifested at any point in time through a job. We help you prepare all the assets necessary to activate your job search and land a meaningful job.

Why should I do it?

Often we see people having trouble having a clear personal brand, preparing a convincing resume, performing well at a job interview. We designed this program to help people have powerful assets that are useful - some necessary - to land a job faster.

This program will help you view your experience under the light of your career destination – as uncovered by your "Career Purpose" and became specific through your Individual Development Plan. This narrative will feed your personal brand, will inform your job search strategy, and will help you create authentic and engaging resume, cover letters, social media profiles, elevator pitches. The same material will also come handy when you prepare for a job interview and need to have available relevant stories, experiences, examples, or achievements so you can successfully respond to any question that comes your way.

Content

Using the career purpose as our foundation, we will build the backbone (the arc) of your personal career narrative. Using your arc, we will create the outline of your career story and we will finish this program by using your stories, experiences and overall arc to create your own career story, one that resonates with your career vision.

Outcome / Deliverables

By the end of this program you will see your experience with new eyes, remember things you may have forgotten, give new meaning to seemingly irrelevant stories and actions; create a unified theme for your career that resonates with your career vision; have the raw material to create your resume, LinkedIn profile, cover letters, and elevator pitch and prepare for your interviews.

The identity you will create is aligned with your career aspirations (career alignment). LinkedIn will be used to support and amplify your brand message, while your resume, cover letters, and elevator pitch should also be aligned so that they communicate the intended identity.

Content

  • Insights on what “personal branding” is
  • Design your personal brand
  • Clarify your message
  • Ways you can support and communicate your brand
  • Design and plan the implementation of your communication plan

 

Outcome / Deliverables

By the end of this program, you will have a clear understanding of what personal brand is and how it can benefit your career; clarity about your own personal brand; a refined brand message; a detailed plan (with specific action items, outcomes, and deadlines) for communicating your brand.

Having clarified your career narrative (and the new, relevant skills you will acquire by putting your Individual Development Plan in practice) - and having identified your personal brand and your ideal role - you are now in a great position to write a targeted and persuasive resume, the key document you need for your job search and one that lands you the job interview.

Content

The content of this program is structured in a way to help you build your own resume, step-by-step: understanding what recruiters are looking for; learning about different resume types; selecting our resume format and style; learning the building blocks of a resume; building a master resume.

Outcome / Deliverables

By the end of this program, you will have an understanding of the role of a resume in the job search process, the knowledge of the building blocks of a resume, the skills to write your own resume.

Having acquired the basics of resume writing (Resume Writing I), you are now ready to actually write your own resume (the content of which can also be used for enhancing your LinkedIn profile) and be ready for your job search.

Content

The content of this program is structured in a way so that you write your own resume. The difference between “Resume Writing I” and “Resume writing II” is that in "Resume Writing I" we present the building blocks of a resume and provide you with the skills to write one on your own, while on Resume Writing II we actually write the resume together during the program.

Outcome / Deliverables

By the end of this program, you will have the content of a brand-new resume, ready to use in any template/format you wish (of for LinkedIn); a master resume, ready to customize for any position; an optimized resume for one job experience and the skills to optimize the rest so that it is ready to pass the Applicant Tracking Systems.

LinkedIn is one of the best ways to support your personal brand, while your resume will be the source of your profile content. A well-built profile will help you connect with recruiters faster, accelerate your job search, and land you meaningful job interviews.

Content

  • Preparing your profile
  • Leveraging the network
  • Using LinkedIn to enhance your personal brand

Outcome / Deliverables

By the end of this program, you will have an updated LinkedIn profile, along with the skills to continuously improve it and use it to amplify your personal brand.

A cover letter is the resume’s companion, that helps you build your case when applying for a job and improves the chances for landing a job interview. Using the material you have created in the career narrative program, and with the focus that your role crafting and personal branding provide, you will be in a position to author a powerful document that makes recruiters relate to you.

Content

The content of this part of the program is designed so that you understand the ways you can write a winning cover letter, and then write your own. The focus during this program will be on:

  • Understanding recruiters’ point of view
  • Clarifying what we need to do and know before we start writing one
  • Writing your cover letter

Outcome / Deliverable

By the end of this part of the program, you will have: a new understanding of the role of a cover letter in the job search process and how you can use it to your benefit, acquired the skills to write a unique, relatable, and persuasive cover letter, written your own cover letter.

Using material from your career narrative, you will create an elevator pitch that will help you get the attention of the people that matter for realizing your career aspirations (job search) and is aligned with your personal brand.

Content

  • The elements of a winning elevator pitch
  • Communicating your personal brand
  • Clarifying your listeners’ personas
  • Crafting your pitch

 

Outcome / Deliverables

A refined ability to create and deliver a personalized elevator pitch.

With the clear focus and identity your personal brand provides, and with your resume, LinkedIn, and elevator pitch in place, you will enhance your job search ability and results, connecting with the people that matter and landing to more meaningful job interviews.

Content

  • Focusing your job search
  • Crafting a strategy and plan for your job search
  • Connecting with opportunities
  • Staying organized and motivated

Outcome / Deliverables

By the end of this part of the program, you will have a clear focus for your job search; a framework that will help you understanding and address your gaps; practical and actionable ways that will help you connect with the opportunities that are relevant to your career vision; a system that will help you stay organized.

Using the material you have uncovered and documented during our career narrative session, and equipped with the role you have crafted and a strong and clear personal brand, you can are ready to connect with and persuade the recruiters about your ability and fit.

Content

The content of this part of the program is designed so that you progressively refine your ability to perform during a job interview, including:

  • Interview logistics
  • Interview prep checklist
  • Body language
  • Interview etiquette
  • Dressing
  • Talking
  • Following-up
  • Preparing for common questions
  • Preparing for behavioral/competency-based questions
  • Preparing questions to ask
  • Mock interviews

Outcome / Deliverables

By the end of this part of the program, you will have a hands-on experience and feedback of how you respond to questions via mock questions (each attendee will have this opportunity); an understanding of the importance of etiquette, body language, dressing and talking in making a good impression – and how you can improve in all those areas; a new insight of how you can prepare for some common interview questions; a framework that will allow you to prepare for any question the interviewer may ask; a set of questions you can ask.

Getting – and evaluating – a job offer is the goal of any job interview. All the work that has been done up to now leads to that outcome.

 Content

  • Mindset shift
  • Creating a framework for evaluating a job offer
  • Creating a counter-proposal

Outcome / Deliverables

A framework that will help you make a solid career decision and a system to help you accept or reject job offers.

Program outlook


Duration

8 weeks

Sessions

16 sessions

Hours

32 hours

Group size

Up to 12 participants

Format

Live, Virtual

By joining our waiting list you are not committing to anything. You will just be informed about upcoming programs, so you can then decide whether you would like to join.